This experience resembles a mini video game, roller coaster-style but in virtual reality, developed for Samsung Gear VR and designed for the advertising campaign activation of the brand in stores.

The tour takes users through an island with a summer style (sun and beach that can be seen from up high). During the tour, the person immersed must capture the largest possible amount of the brand’s products and thus win prizes. The real challenge is to not get dizzy during the ride, given the dynamism of the roller coaster and the realism of the activation.