Augmented reality app, made exclusively for the collaborators of this, the largest bakery in the world, who decided to take us as their Augmented Reality agency. The dynamic thought of the organization rewards collaborators through an app contest, consisting in capturing the five characters of Bimbo’s virtual world which will appear, one at a time, in five different markers.

The way the contest is held is innovative and encourages employees in a different way, making their work something more enjoyable, generating a link between the company and its associates and opening a communications channel.